Heart, Mind and Gut: Visceral Storytelling (Part 2)

"Great films do not get by on the visceral alone." Michael Welles Schock concludes his two-part article on Visceral Storytelling.

By Michael Welles Schock. In my previous article Gut Reaction: Visceral Storytelling Part I, I established the cinematic audience’s three levels of psychological need: The Intellectual The Emotional The Visceral Though storytellers can create audience satisfaction by appealing to any one of these needs, the most exciting of stories rely heavily on the visceral. This […]